Blog442 posts

# Notes on data you can trust.

Analytics data quality, marketing observability, privacy, and the tracking that feeds them. Written by the people building Trackingplan.

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442 posts · newest first

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    8 minDigital AnalyticsOctober 20, 2026
    
    ### AI analytics agents compared: what each one can see
    
    Six AI analytics tools compared by the evidence they read, how they work, and where they stop, for teams asking why GA4 and ad conversions dropped.
    
    by **Mariona Martí**](/blog/ai-analytics-agents-compared)
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    11 minData GovernanceOctober 19, 2026
    
    ### US data privacy regulations for digital marketing
    
    What the 19 state privacy laws, Global Privacy Control, and the FTC mean for your pixels, analytics, and consent setup in 2026, with the enforcement cases.
    
    by **David Pombar**](/blog/us-data-privacy-regulations-digital-marketing)
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    16 minDigital AnalyticsOctober 14, 2026
    
    ### GTM debugging: manual methods vs continuous monitoring
    
    How to debug Google Tag Manager with Preview Mode, extensions, the Network tab and server-side preview, and when continuous monitoring takes over.
    
    by **David Pombar**](/blog/gtm-debugging-guide)
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    11 minDigital AnalyticsOctober 9, 2026
    
    ### Meta Pixel and CAPI debugging tools compared
    
    Data Advisor, GTM Preview, DevTools, Test Events, Diagnostics, server logs, and Trackingplan: what each one proves when you debug Meta Pixel and CAPI.
    
    by **Mariona Martí**](/blog/meta-pixel-capi-debugging-tools)
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    8 minData GovernanceOctober 9, 2026
    
    ### How to detect PII leaks in marketing tracking
    
    Network inspection, vendor diagnostics, synthetic audits, pattern detection, and live monitoring: what each method catches when PII leaks into tracking.
    
    by **Mariona Martí**](/blog/pii-leak-detection-tools)
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    13 minTrackingplanSeptember 28, 2026
    
    ### Same models, different answers.
    
    Inside the new agentic Trackingplan: how it works, and why it isn’t comparable to an LLM with an MCP.
    
    by **Alexandros Andre Chaaraoui**](/blog/same-models-different-answers)
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    13 minDigital AnalyticsAugust 23, 2026
    
    ### Rate of Sale Explained: Formulas, Benchmarks, and Analytics
    
    Master rate of sale calculations, benchmarks, and reporting. Learn how to use ROS for smarter inventory decisions and track it reliably in your analytics stack.
    
    by **David Pombar**](/blog/rate-of-sale)
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    13 minDigital AnalyticsAugust 22, 2026
    
    ### Event Taxonomy Design: A Practical Framework
    
    Build a scalable event taxonomy with proven naming conventions, property schemas, and governance workflows that keep analytics data clean across teams.
    
    by **David Pombar**](/blog/event-taxonomy)
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    14 minDigital AnalyticsAugust 19, 2026
    
    ### AI for Data Quality: Practical Techniques & Results
    
    Learn how to use AI for data quality in 2026. Explore proven techniques to improve accuracy and drive real business outcomes.
    
    by **David Pombar**](/blog/ai-for-data-quality)
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    13 minDigital AnalyticsAugust 18, 2026
    
    ### What Is a Data Pipeline and Why It Matters in 2026
    
    Learn what is a data pipeline, how ETL and ELT architectures work, and why observability and governance are now essential for reliable analytics.
    
    by **David Pombar**](/blog/what-is-a-data-pipeline)
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    14 minDigital AnalyticsAugust 17, 2026
    
    ### Knowledge Sharing: A 2026 Guide for Analytics Teams
    
    Master knowledge sharing across analytics and marketing teams with frameworks, governance, and tools like Trackingplan for reliable data.
    
    by **David Pombar**](/blog/knowledge-sharing)
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    13 minDigital AnalyticsAugust 16, 2026
    
    ### Automated Root Cause Analysis for Analytics Teams
    
    Learn how automated root cause analysis accelerates analytics troubleshooting, reduces incident resolution time, and keeps marketing data reliable.
    
    by **David Pombar**](/blog/automated-root-cause-analysis)
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    13 minDigital AnalyticsAugust 15, 2026
    
    ### What Is Federated Learning and How It Works Explained
    
    What is federated learning? Learn how it trains AI without sharing raw data, how it works, benefits vs risks and real use cases explained.
    
    by **David Pombar**](/blog/what-is-federated-learning)
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    15 minDigital AnalyticsAugust 14, 2026
    
    ### Biased Question Definition and How to Fix It
    
    Learn a clear biased question definition, common types, real examples, and a practical QA checklist to detect and fix wording bias in your analytics.
    
    by **David Pombar**](/blog/biased-question-definition)
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    12 minDigital AnalyticsAugust 13, 2026
    
    ### Service Level Agreements Explained: The Complete Guide
    
    Learn how service level agreements work, what to include, and how to enforce them. A practical guide to SLAs, SLOs, and SLIs for modern teams.
    
    by **David Pombar**](/blog/service-level-agreements)
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    11 minDigital AnalyticsAugust 12, 2026
    
    ### Running Facebook Ads: Your 2026 Guide to Real Results
    
    Master running Facebook ads with a playbook on campaign structure, targeting, creative testing, tracking, and optimization.
    
    by **David Pombar**](/blog/running-facebook-ads)
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    10 minDigital AnalyticsAugust 11, 2026
    
    ### Ads Lead Generation: Proven Strategies for 2026
    
    Master ads lead generation with proven strategies for campaign setup, tracking, attribution, and optimization at scale.
    
    by **David Pombar**](/blog/ads-lead-generation)
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    12 minDigital AnalyticsAugust 10, 2026
    
    ### Sample Size Calculation Guide for Analytics and Marketing
    
    Master sample size calculation for means, proportions, and A/B tests. Follow step-by-step examples, calculators, and expert tips for analytics teams.
    
    by **David Pombar**](/blog/sample-size-calculation)
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    14 minDigital AnalyticsAugust 9, 2026
    
    ### Quality Audit for Analytics: A Complete Framework
    
    Master the quality audit process for digital analytics. Learn frameworks, checklists, and automation strategies to ensure reliable data and trusted insights.
    
    by **David Pombar**](/blog/quality-audit)
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    14 minDigital AnalyticsAugust 8, 2026
    
    ### Campaign Measurement: A Practical Guide to Key Metrics
    
    Master campaign measurement with metrics that truly matter. Learn to track, analyze, and optimize your marketing performance effectively.
    
    by **David Pombar**](/blog/campaign-measurement)
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    12 minDigital AnalyticsAugust 7, 2026
    
    ### What Is Iterative Testing and How to Run It Effectively
    
    Learn what is iterative testing, how it differs from A/B testing, and how to build a reliable experimentation loop for analytics, marketing, and QA teams.
    
    by **David Pombar**](/blog/what-is-iterative-testing)
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    14 minDigital AnalyticsAugust 6, 2026
    
    ### CCPA Compliance Requirements: A Guide for Data Teams
    
    Master CCPA compliance requirements with actionable guidance on consumer rights, data mapping, analytics pixels, and enforcement. Built for data and marketing
    
    by **David Pombar**](/blog/ccpa-compliance-requirements)
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    15 minDigital AnalyticsAugust 5, 2026
    
    ### Privacy tracking audit checklist for GDPR, CCPA, and HIPAA
    
    Use our comprehensive privacy tracking audit checklist to ensure GDPR, CCPA, and HIPAA compliance. Covers pixels, PII leaks, consent, and server-side events.
    
    by **David Pombar**](/blog/privacy-tracking-audit-checklist)
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    17 minDigital AnalyticsAugust 4, 2026
    
    ### GDPR compliance checklist: 10 points for analytics teams
    
    Navigate GDPR with our 10-point GDPR compliance checklist for marketing & analytics stacks. Ensure your data practices are compliant and secure in 2026.
    
    by **David Pombar**](/blog/gdpr-compliance-checklist)

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