Blog442 posts

# Notes on data you can trust.

Analytics data quality, marketing observability, privacy, and the tracking that feeds them. Written by the people building Trackingplan.

Page 18

442 posts · newest first

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    12 minData QualitySeptember 9, 2024
    
    ### Data Quality and Automated Data Validation in GA4
    
    This blog post, originally published in Ikaue’s blog, is an overview of Huerta’s presentation on data quality and Automated Data Validation in GA4.
    
    by **Iñaki Huerta**](/blog/data-quality-and-automated-data-validation-in-ga4)
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    4 minDigital MarketingJune 10, 2024
    
    ### SEO Plagiarism: How to Find and Prevent Duplicate Content
    
    Learn what SEO Plagiarism and duplicate content is, how you can spot it on your website, and ways to prevent duplicate content.
    
    by **Paul Wheelson**](/blog/seo-plagiarism)
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    10 minDigital AnalyticsMarch 12, 2024
    
    ### Choosing a Tag Management System: A Comparative Analysis
    
    Let's delve into the world of choosing a tag management system to help you make informed decisions tailored to your business needs.
    
    by **Samuel Ordieres**](/blog/choosing-a-tag-management-system-a-comparative-analysis)
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    6 minTrackingplanMarch 4, 2024
    
    ### Crafting a Golden Baseline for Analytics Testing
    
    Learn how to craft a golden baseline for analytics testing, ensuring reliable, accurate analytics reports by mitigating the risks of poor data quality.
    
    by **Alexandros Andre Chaaraoui**](/blog/crafting-a-golden-baseline-for-analytics-testing)
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    3 minDigital AnalyticsFebruary 27, 2024
    
    ### Future-Proofing Your Business: Data Visualization Strategies for a Volatile World
    
    Learn about Data visualization, the process of translating and communicating complex data into actionable and visually understandable insights.
    
    by **Paul Wheelson**](/blog/future-proofing-your-business-data-visualization-strategies-for-a-volatile-world)
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    7 minDigital MarketingJanuary 19, 2024
    
    ### Data and Analytics Challenges for Digital Marketing in 2024
    
    Delve into some of the biggest challenges for digital marketing and gain insights on how to navigate this ever-changing landscape to optimize your strategies.
    
    by **Mariona Martí**](/blog/data-and-analytics-challenges-for-digital-marketing-in-2024)
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    5 minDigital MarketingNovember 24, 2023
    
    ### Effective Monitoring of UTM Naming Conventions: Best Tracking Practices
    
    Tired of sneaky errors in your campaign attribution messing with your ROAS? See how Trackingplan monitors UTM naming to keep your campaigns on track.
    
    by **David Pombar**](/blog/effective-monitoring-of-utm-naming-conventions-best-tracking-practices)
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    4 minData GovernanceNovember 17, 2023
    
    ### How to Assess your Data Maturity Level?
    
    Learn about the data quality maturity model, a framework that helps businesses assess and evaluate how well their company is leveraging their data.
    
    by **David Pombar**](/blog/how-to-assess-your-data-maturity-level)
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    6 minData GovernanceNovember 10, 2023
    
    ### Evaluating the Impact of Healthcare HIPAA Privacy Rule in Digital Analytics
    
    HIPAA compliance comes with some obligations for healthcare organizations that want to leverage their digital analytics. Let’s uncover them in this article.
    
    by **Mariona Martí**](/blog/evaluating-the-impact-of-healthcare-hipaa-privacy-rule-in-digital-analytics)
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    6 minData GovernanceNovember 3, 2023
    
    ### Time is Money: Trackingplan's Role in Digital Analytics Efficiency
    
    Explore how Trackingplan helps organizations harness the power of time savings to propel their analytics efforts to new heights.
    
    by **Pedro Trujillano**](/blog/time-is-money-trackingplans-role-in-digital-analytics-efficiency)
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    5 minData QualityOctober 27, 2023
    
    ### Optimize Data Validation within your actual analytics schema with Event Types
    
    Discover Trackingplan’s event types to facilitate the way you navigate through your data and optimize data validation within your actual analytics schema.
    
    by **Mariona Martí**](/blog/optimize-data-validation-within-your-actual-analytics-schema-with-event-types)
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    5 minDigital MarketingOctober 20, 2023
    
    ### Prioritizing Marketing Over Data Quality: A Costly Mistake
    
    Your journey to marketing success starts with accurate analytics tracking. Learn why prioritizing marketing over analytics can ultimately be a costly mistake.
    
    by **Mariona Martí**](/blog/prioritizing-marketing-over-analytics-a-costly-mistake)
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    5 minData QualityOctober 13, 2023
    
    ### Debug Analytics Problems with Trackingplan
    
    Find where all the errors compromising the quality of your data errors have occurred, why, and how you can solve them with Trackingplan's Warning Debug.
    
    by **David Pombar**](/blog/debug-analytics-problems-with-trackingplan)
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    5 minTrackingplanOctober 6, 2023
    
    ### How to Get Started With Trackingplan
    
    Find answers to the most commonly asked questions about Trackingplan's onboarding process in order to better leverage the great potential of our tool.
    
    by **Mariona Martí**](/blog/how-to-get-started-with-trackingplan)
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    4 minDigital AnalyticsSeptember 29, 2023
    
    ### The True Costs of Data Debt
    
    Learn how clean analytics tracking can serve as the antidote to data debt, ensuring data accuracy, reliability, and integration across teams and platforms.
    
    by **Mariona Martí**](/blog/the-true-costs-of-data-debt)
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    2 minData GovernanceSeptember 22, 2023
    
    ### How To Use Trackingplan's Notes Templates To Optimize Team Collaboration
    
    Learn how to bridge the communication gap across product, business, and marketing teams using Trackingplan's Notes Template.
    
    by **Mariona Martí**](/blog/how-to-use-trackingplans-notes-templates-to-optimize-team-collaboration)
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    5 minTrackingplanSeptember 15, 2023
    
    ### 10 things you didn’t know about Trackingplan
    
    Let's uncover 10 things you may not know about Trackingplan that will reshape your perception of our automated solution.
    
    by **Mariona Martí**](/blog/10-things-you-didnt-know-about-trackingplan)
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    5 minData QualitySeptember 8, 2023
    
    ### Bulletproof Your Digital Analytics with Data Validation
    
    Let's delve into data validation methods for your digital analytics to help you leverage your data collection efforts while preserving your data quality.
    
    by **Mariona Martí**](/blog/bulletproof-your-digital-analytics-with-data-validation)
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    6 minData GovernanceAugust 25, 2023
    
    ### Enhancing Data Observability with Trackingplan and Google Tag Manager
    
    See how Trackingplan seamlessly works with Google Tag Manager to deliver cross-service insights from day one across product, business, and marketing people.
    
    by **Mariona Martí**](/blog/enhancing-data-observability-with-trackingplan-and-google-tag-manager)
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    4 minTrackingplanAugust 18, 2023
    
    ### Master Data Observability with Trackingplan’s Digests
    
    Stay in the loop about all you need to know about the state of your data at the beginning of your work day with Trackingplan's Digests.
    
    by **Mariona Martí**](/blog/master-data-observability-with-trackingplans-daily-digests)
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    3 minDigital MarketingAugust 4, 2023
    
    ### User Acquisition & Attribution Report: Uncover the Origins of Your Success
    
    Discover the two latest features released by Trackingplan to supercharge your analytics and marketing efforts - User Acquisition and Attribution Report.
    
    by **Mariona Martí**](/blog/user-acquisition-attribution-report-uncover-the-origins-of-your-success)
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    3 minDigital AnalyticsApril 25, 2023
    
    ### Migrate to GA4: All You Need to Know
    
    If you don't want to be caught off guard, Trackingplan has the solution to help you migrate to GA4 successfully and smoothly.
    
    by **Mariona Martí**](/blog/all-you-need-to-know-about-switching-to-ga4-before-getting-started)
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    4 minDigital MarketingMarch 10, 2023
    
    ### Why You Should Care About First Party Data?
    
    Discover why developing a strategy to better leverage first party data is key in a world where privacy is becoming a must after decades of consumer mistrust.
    
    by **Mariona Martí**](/blog/the-death-of-third-party-cookies-why-you-should-care-about-first-party-data)
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    6 minData QualityFebruary 28, 2023
    
    ### Automate your Digital Analytics QA process
    
    Discover how Trackingplan's Digital Analytics QA solution can help you enhance the quality of your first-party data
    
    by **Mariona Martí**](/blog/why-is-quality-assurance-important-in-your-digital-analytics)

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