Trackingplan for AgenciesQuestion 06 of 9

# How will Trackingplan handle my clients’ data?

tpTrackingplan answers

Trackingplan is committed to strict privacy and data security practices. Our platform:

-   Only processes events that are already anonymized and never collects more data than your clients already send to their analytics providers.
-   The SDK inspects **locally on the device** the network requests your site or app already sends to third-party tools (e.g., Google Analytics, HubSpot, Mixpanel), applying anonymization or masking before forwarding to our backend.
-   On our servers, events are parsed and modeled to detect anomalies indicating implementation errors or third-party tool issues.
-   Client data remains encrypted both in transit and at rest, hosted on hardened AWS services with fine-grained IAM role access controls, and is automatically deleted after 90 days.
-   Our security practices include peer-reviewed code changes, continuous integration and deployment (CI/CD), two-factor authentication (2FA), audit logs, 24/7 monitoring, and GDPR compliance via data processing agreements (DPA) and Standard Contractual Clauses (SCC) for international transfers.

To learn more about Trackingplan's privacy and security measures, refer to our [**Privacy Hub.**](/privacy-hub)

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Filed under [Trackingplan for Agencies](/categories-faqs/trackingplan-for-agencies) · [all questions](/faqs)

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5.  [?Will the installation script interfere with our client’s site or cause security issues?](/faqs/will-the-installation-script-interfere-with-our-clients-site-or-cause-security-issues)
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8.  [?Can we trial Trackingplan before committing?](/faqs/can-we-trial-trackingplan-before-committing)

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