Why Trackingplan?Question 07 of 14 # What are the advantages of using Trackingplan? tpTrackingplan answers Trackingplan ensures your digital analytics, marketing automation, pixels, or campaigns never break and lets you create alerts on everything that matters to you and your company. Here are some of the benefits of using Trackingplan. - **Automatically discover and document all the data you’re collecting.** Online businesses rely on several external services to do analytics, product development, marketing automation, or sales (Google Analytics, Amplitude, Hubspot, Adjust, Intercom, Salesforce, Pipe drive, Braze…). However, as businesses grow, it also does the increasing complexity of having a big picture of it, as data is scattered and siloed across different SaaS repositories. Trackingplan automatically connects all the data that flows between your sites and apps to third-party integrations in just one dashboard to provide you with powerful cross-service insights while saving your company hours of work, infrastructure, and dedicated data teams. - **Get rid of outdated spreadsheets.** Trackingplan provides a roadmap for every member involved in the data collection process to ensure the data of your digital analytics, acquisition, pixels, and campaigns are accurately collected, responsibly managed, and integrated efficiently across teams and platforms by offering you an always-updated single source of truth with the real picture of your digital analytics. This removes the need to create and maintain various spreadsheets that constantly get outdated or other siloed and scattered data repositories. - **Automatically detect problems and see the root causes to efficiently debug them.** [The New York Times](https://www.linkedin.com/company/the-new-york-times/) noted that data scientists usually spend from 50 to 80 percent of their time collecting and preparing unruly digital data before it can be used for strategic decision-making. Trackingplans spots problems for you and automatically alerts you whenever things break or change. From unexpected data fluctuations to traffic anomalies, schema problems, or rogue events. That way, you can ensure your data always arrive according to your specifications, and receive meaningful contextual information about where and why any of your errors happened in order to quickly debug the problem. - **QA your analytics.** Trackingplan provides a fully automated QA solution that empowers companies with accurate and reliable digital analytics without changing your current tests. Exactly, just plug & Play. Our end-to-end coverage helps you prevent your test executions from breaking your analytics before going into production by automatically showing you the regressions found between them and their baseline. **Stop babysitting tags** Trackingplan audits your real user data around the clock and flags issues before they cost you. [Start free trial →](https://app.trackingplan.com/signup) [Book a demo](/demo) Filed under [Why Trackingplan?](/categories-faqs/why-trackingplan) · [all questions](/faqs) More in Why Trackingplan? [Category page →](/categories-faqs/why-trackingplan) 1. [?How does Trackingplan automatically discover my analytics and marketing setup?](/faqs/how-does-trackingplan-automatically-discover-my-analytics-and-marketing-setup) 2. [?How does Trackingplan's AI Debugger identify the root cause of analytics errors?](/faqs/how-does-trackingplans-ai-debugger-identify-the-root-cause-of-analytics-errors) 3. [?What is Trackingplan?](/faqs/what-is-trackingplan-2) 4. [?How does Trackingplan monitor UTM naming conventions?](/faqs/how-does-trackingplan-monitor-utm-naming-conventions) 5. [?Why is Trackingplan different from other data observability solutions?](/faqs/why-is-trackingplan-different-from-other-data-observability-solutions) 6. [?Can Trackingplan prevent errors in my campaign naming conventions to ensure error-free UTMs?](/faqs/can-trackingplan-prevent-errors-in-my-campaign-naming-conventions-to-ensure-error-free-utms) 7. [?Is Trackingplan a tool for digital analysts only?](/faqs/is-trackingplan-a-tool-for-digital-analysts-only) 8. [?How do I know if Trackingplan is for me?](/faqs/what-is-trackingplan) 9. [?Can I use Trackingplan to monitor websites and apps?](/faqs/can-i-use-trackingplan-to-monitor-websites-and-apps) 10. [?Will Trackingplan affect my site's visitor experience or performance?](/faqs/does-trackingplan-affect-website-and-app-performance) 11. [?Can I use Trackingplan to automatically QA analytics?](/faqs/can-i-use-trackingplan-to-automatically-qa-analytics) 12. [?Can I use Trackingplan to securely migrate to GA4?](/faqs/can-i-use-trackingplan-to-securely-migrate-to-ga4) 13. [?What is a tracking plan?](/faqs/what-is-a-tracking-plan) Support ## Do you have any questions? Your questions are important to us. If there's anything on your mind that hasn't been addressed, reach out to us. [Let's talk →](mailto:support@trackingplan.com?subject=Trackingplan%20-%20Faqs) Trackingplan ## See everything. Miss nothing. Your implementations audited around the clock with real-time, real-user data. Real-time alerts about errors or changes in your data, campaigns, pixels, privacy and consent. Let AI flag issues before they cost you. [Start free trial →](https://app.trackingplan.com/signup) [Book a demo](/demo)