![TrustArc logo](/images/6978eb99b63cb7ce7ed28abe_trustarc-logo-png_seeklogo-491753.avif)

# Avoid errors and improve data quality in TrustArc

TrustArc is a leading privacy and consent management platform that helps businesses comply with global data privacy regulations. To ensure that tracking aligns with user consent and legal requirements, it’s crucial that consent mechanisms are accurately integrated with your data collection processes. Trackingplan monitors and validates your TrustArc setup to guarantee compliance without compromising data quality.

[Start free trial →](https://app.trackingplan.com/signup) [Book a demo](/demo)

## Most common mistakes when using TrustArc

### Consent categories not properly tracked

Leads to inaccurate analytics and misinformed decisions because events may be counted without knowing the user’s preferences.

### Events firing before consent

**‍** Risks non-compliance and potential legal penalties, as user consent isn’t respected.

### Difficulty correlating behavior with consent

**‍** Hard to segment users or measure campaigns accurately, reducing marketing effectiveness.

### Inconsistent consent data across platforms

**‍** Creates gaps in reporting and may result in conflicting signals for analytics and CRM tools.

### Missing visibility into consent revocations

**‍** Limits ability to react to users withdrawing consent, increasing compliance risks.

## How Trackingplan solves your problems with TrustArc

Trackingplan ensures that all TrustArc consent events are tracked properly by validating event firing and integrations with other tools, making sure your tracking is consent-aware and compliant.

### Detects consent states automatically

**‍** Ensures every event is tagged with the correct TrustArc consent status, avoiding compliance gaps.

### Associates consent categories with events

**‍** Guarantees analytics and marketing tools only process data users have agreed to share.

### Identifies events firing without consent

**‍** Quickly flags misfiring events so you can correct them before they cause compliance issues.

### **Provides visibility into consent changes** ‍

Centralizes updates and revocations across all channels, making audits and monitoring simple.

## Frequently asked questions about TrustArc

### What if TrustArc consent categories are not mapped correctly?

Trackingplan highlights mismatches and missing consent mappings to ensure events only fire according to user preferences.

### Can Trackingplan detect events fired before consent?

Yes, it flags any events that occur before consent is granted, helping you maintain compliance and data integrity.

### Does Trackingplan support integration with other marketing tools?

Absolutely, it ensures consent information is correctly passed to analytics, CRM, and advertising platforms.

### How does Trackingplan handle consent revocations?

It tracks changes in consent status and automatically flags events that no longer comply with user preferences.

### Is there a visual interface to monitor TrustArc consent events?

Yes, the Trackingplan dashboard displays consent states and related events for easy auditing.

Other Consent Management tools

-   [![](/images/6a02fbbc299157ff2c3e7db0_axeptio.png) Axeptio](/integrations/axeptio)
-   [![](/images/6a16cce06dbadb4c83e7ace0_borlabs-wp-logo-retina-1.svg) Borlabs](/integrations/borlabs)
-   [![](/images/6978e139a39a20254f609d02_Tm2L3n_o_400x400.avif) CookieBot](/integrations/cookiebot)
-   [![](/images/6978e30ad30da1daa76a0c5f_images-1.avif) CookieScript](/integrations/cookiescript)
-   [![](/images/6978e48596763d233b4aaf43_images-2.avif) CookieYes](/integrations/cookieyes)
-   [![](/images/681cc6fcc50d11d600ff7970_didomi.avif) Didomi](/integrations/didomi)
-   [![](/images/6978e9719a445a9c4fb7f10a_hubspot.png) HubSpot CMP](/integrations/hubspot-cmp)
-   [![](/images/6a02fbaf35cab5a12fb0617b_iubenda.png) iubenda](/integrations/iubenda)

[All Consent Management tools →](/integrate-with/consent-management-tools)

**Stop babysitting tags**

Trackingplan audits your real user data around the clock and flags issues in TrustArc before they cost you.

[Start free trial →](https://app.trackingplan.com/signup)

Trackingplan

## See everything. Miss nothing.

Your implementations audited around the clock with real-time, real-user data. Real-time alerts about errors or changes in your data, campaigns, pixels, privacy and consent. Let AI flag issues before they cost you.

[Start free trial →](https://app.trackingplan.com/signup) [Book a demo](/demo)