Ensure the quality of your digital analytics

Fully automated observability that finds problems in your analytics, marketing, attribution pixels, and campaigns and tells you how to fix them.

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Quality digital analytics
Trusted by data-driven tech leaders
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Deliver trusted insights, without wasting time on manual data audits

Achieve impeccable data quality and attribution effortlessly, eliminating the need for extensive collection reviews.
AUTOMATED DISCOVERY AND AUDIT
Audit your implementations with real data
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Get an always-updated picture of your Martech stack and deep dive into your integrations, from the dataLayer to the destination.

AUTOMATED ALERT SYSTEM
Stay in the loop about errors and changes

Receive alerts via email, Slack or Teams with traffic anomalies, rogue events, schema problems, campaign and pixels misconfigurations, and more.

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AUTOMATED ROOT CAUSE ANALYSIS
Fix errors in record time

Explore where errors occurred, why, and how to solve them to streamline diagnosis and resolution times.

Fix errors in record time
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Early warnings
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Deliver trusted insights, without wasting time on manual audits

Ready to say goodbye to manually checking your analytics, marketing pixels, and campaigns?

Automatically detect issues and changes in real time

Rest assured knowing you'll be notified anytime something changes or breaks in your digital analytics, marketing automations, pixels, and campaigns.

Just one pixel... to rule them all

Trackingplan works by checking what your site and apps users send to your analytics, marketing or attribution integrations and pixels.
No crawling, no tests to maintain, no code changes.
Installing is only a few minutes.
Just a copy-paste tag on your Tag Manager or site, or a small SDK on your apps.

Leave the theory behind and start working on what’s actually implemented

Right after the installation, Trackingplan will start learning about your data, and uses AI to identify patterns to alert you in real-time about any error or update before significantly impacting the quality of your integrations.
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SECURITY & PRIVACY

Privacy is at the center
of everything we do

From data you can trust to keeping your data safe, we ensure your data is always secure with robust security measures and unwavering adherence to the highest compliance standards.

Designed to save time and pain to marketers, analysts, and tagging specialists

Discover trackingplan's functionalities according to your profile

Our impact in numbers

+3 hours

saved daily
for digital analysts

1 million

users tracked today

2.2 billion

events monitored
yesterday

855

issues detected today

Trusted by more than 169 websites and apps
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Watch the full power of Trackingplan

Get hands-on and witness firsthand how Trackingplan helps you automatically detect and fix analytics and marketing data issues, maintain up-to-date tracking plans, and foster seamless collaboration.
Video Power of Trackingplan
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See everything happening in your Martech stack, from day one

Be provided with robust cross-service insights by monitoring all the data your apps and websites send to your third-party integrations.

Getting started is simple

Try Trackingplan today and sit back while we automatically create your dashboard.
Any question?
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