New App Parsers: Track App Events with Branch.io in Trackingplan

What’s New

Trackingplan now supports Branch.io in our app SDKs.

This means you can monitor all your app events and campaigns with the same depth and precision you already enjoy on the web.

Why It Matters

Managing analytics in apps can be tricky: multiple SDKs, different event formats, and complex attribution rules. With our new Branch.io parsers, Trackingplan makes this seamless by providing a consistent monitoring experience that lets you spot issues quickly and ensure data quality everywhere, with dedicated panels for web and app tracking.

In other words: whether your users land on your website or your mobile app, you now have complete confidence that your tracking is healthy and reliable.

How It Works

Once your app is connected, Trackingplan automatically detects and validates events coming through Branch.io. You’ll see them in your dashboards with the same intuitive monitoring, warnings, and debugging tools you already use for web data.

No extra setup. No hidden steps. Just plug it in and start getting the full picture.