Empty/missing states in Presence Map

The Presence Map now highlights empty or missing states in addition to what’s present.

• Monitor consent compliance: Group events by Google Consent Settings or Data Layer Analytics Storage to verify if data is sent from locations or sessions where consent hasn’t been granted.
• Pixels: Track whether CMPs or other consent mechanisms correctly control pixel firing.
• UTM Presence: Quickly detect untagged traffic or missing campaign parameters, helping marketing and analytics teams ensure all traffic is accurately tracked and attributed.

Metrics include:

• Granted %: Pages/events where consent is explicitly granted.
• Missing or Empty %: Pages/events where consent data is missing, empty, or not properly set.