Amplitude is a product analytics tool that helps businesses understand user behaviour and improve their product experience. It provides insights into user engagement, retention, and conversion rates, as well as user demographics and behaviour patterns.
Amplitude allows businesses to track user actions and events, such as clicks, page views, and purchases, and analyze them to identify trends and patterns. It also offers features such as funnel analysis, cohort analysis, and A/B testing to help businesses optimize their product and improve user engagement.
With Amplitude, businesses can create custom dashboards and reports to visualize their data and share insights with their team. It also integrates with other tools such as Slack, Salesforce, and Google Analytics to provide a comprehensive view of user behaviour across different channels.
Overall, Amplitude is a powerful tool for businesses looking to improve their product experience and drive growth through data-driven insights.
Amplitude & Trackingplan
Trackingplan automatically connects all the customer data that your apps and websites are already sending to all of your third-party integrations in just one dashboard to provide you with powerful cross-service insights while saving your company hours of work, infrastructure, and dedicated data teams.That's why you don’t need to give us private access to none of your data destinations. And that's why it supports any provider, including the ones that don't have an API, or even your in-house analytics systems.
Trackingplan is a comprehensive platform designed to streamline data tracking implementation for businesses. With its easy-to-follow instructions and step-by-step guidance, users can quickly set up tracking technologies on various platforms such as websites, mobile apps, and APIs. The platform provides automated checks and validations to debug and address issues in data collection, ensuring the accuracy and integrity of the tracked data. Additionally, Trackingplan offers robust monitoring capabilities to detect errors and alerts users promptly, allowing for quick resolutions. This helps businesses maintain a reliable tracking system while providing valuable insights through interactive visualizations. Furthermore, the platform emphasizes data governance and compliance, allowing users to audit data access, manage permissions, and protect sensitive information effectively. Overall, Trackingplan simplifies tracking implementation, addresses issues through debugging and monitoring, and promotes data governance and auditability.