Avoid errors and improve data quality in PostHog

Product Analytics

PostHog is a powerful tool for product analytics, but tracking errors such as misconfigured events or incomplete user data can lead to unreliable insights. Trackingplan automatically monitors and validates your PostHog setup, ensuring that all important events are tracked properly. With real-time alerts and automated checks, you can maintain a consistent and accurate tracking setup without needing direct access to your PostHog account.

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COMMON PROBLEMS

Most common mistakes when using PostHog

Missing Event Tracking

Challenge: Important user interactions like button clicks or page views are not tracked.

Impact: Results in incomplete user journey data, which leads to less accurate insights and decision-making.

Incorrect Feature Flags Configuration

Challenge: Feature flags are misconfigured, causing them to fire improperly.

Impact: Results in inconsistent tracking and inaccurate feature usage data.

Untracked Custom Properties

Challenge: Key custom properties are not tracked, limiting the granularity of insights.

Impact: Inaccurate segmentation and personalization due to missing data.

Incorrect Event Naming Conventions

Challenge: Events are inconsistently named, leading to difficulty in analyzing and comparing data.

Impact: Makes it challenging to extract meaningful insights from the data collected.

Failed Event Firing After Code Changes

Challenge: Updates to the website or app can cause PostHog events to stop firing.

Impact: Leads to missing data and inaccurate reporting.

Real-time Event and Feature Flag Monitoring

Track all key events and feature flags to ensure they fire correctly and capture accurate data.

Automatic Detection of Missing Custom Properties

Identify and resolve issues with missing custom properties to ensure complete data capture.

Event Naming Convention Validation

Ensure consistent naming conventions for easy comparison and analysis of your PostHog events.

Instant Alerts for Event Tracking Issues

Receive immediate alerts if an event fails to fire or if there are issues with your PostHog setup.

HOW TRACKINGPLAN HELPS

How Trackingplan solves your problems with PostHog

Trackingplan ensures your PostHog setup is correctly configured, offering real-time monitoring, automatic validation, and instant alerts for any tracking issues.

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Support

Frequently asked questions about PostHog

Why are my events not firing correctly in PostHog?

Events in PostHog may fail due to misconfigurations, code changes, or deployment errors. Trackingplan detects these failures automatically and alerts you immediately, helping you maintain consistent event tracking without manual intervention.

Can Trackingplan identify missing custom properties in PostHog events?

Yes, Trackingplan scans your event properties and alerts you if any expected custom properties are missing. This helps maintain complete event context, which is crucial for detailed segmentation and analysis.

Why might there be mismatches in my PostHog event data,?

Mismatches often arise from inconsistent event naming, improper setup, or changes in event structure. Trackingplan ensures alignment by continuously validating event consistency and schema adherence, reducing errors that compromise data accuracy.

How does Trackingplan help monitor PostHog events after website or app updates?

Trackingplan provides continuous monitoring to ensure that changes in your website or app don’t disrupt PostHog event tracking. It sends alerts if tracking fails post-update, allowing you to quickly address issues and maintain data integrity.

Still have questions?

Can’t find the answer you’re looking for? Chat to our support team.

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Happy tracking, happy clients

Because life’s too short for tedious data work

Pablo Urueña

Digital Analytics Manager

Trackingplan is the eye that sees everything, delivering value even in areas outside our responsibilities."

Bert Reila

Digital Analytics Manager

"Using Trackingplan for our team translates to saving significant resources—both time and money."

Álvaro Salmerón

Digital Analytics Consultant

“Before Trackingplan, we spent around five to six hours per project every month just debugging."

Our results in numbers

Achieve more by getting rid of manual processes and validations

From weeks to hours

Reduction of measurement error resolution time

90%

Hours saved per month per FTE

30h

Reduction in data errors in reports

80%

Improvement in campaign performance

15%

Efficiency increase in marketing automation

25%

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Deliver trusted insights without wasting time on manual audits

Your implementations 100% audited around the clock with real-time, real user data

Real-time alerts to stay in the loop about any errors or changes in your analytics, pixels, and campaign tagging

See everything. Miss nothing. Let automation flag issues before they cost you.

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