Avoid errors and improve data quality in Qualaroo

Product Analytics

Qualaroo is a user feedback and survey platform, but if event tracking or response data is missing or inaccurate, it can impact insights. Trackingplan ensures that your Qualaroo setup is always working as expected. Through real-time monitoring and automated validation, you can fix tracking issues quickly, ensuring your surveys provide accurate and actionable insights.

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COMMON PROBLEMS

Most common mistakes when using Qualaroo

Missed Survey Responses

Challenge: If survey responses aren't properly recorded or tracked, you'll end up with incomplete data.

Impact: This lack of comprehensive response data leads to unreliable feedback analysis, making it difficult to accurately gauge user sentiment, identify key areas for improvement, or make informed decisions based on customer input.

Incorrect Triggering of Surveys

Challenge: If surveys are triggered at the wrong time or presented to the wrong audience, the feedback you receive will likely be skewed.

Impact: This biased feedback can significantly affect the quality of the insights you gather, potentially leading to inaccurate understandings of user needs and preferences. Decisions based on this flawed data may not resonate with your target audience.

Inconsistent UTM Parameter Application

Challenge: If UTM parameters aren't applied correctly, it leads to inaccurate tracking of your campaign performance.

Impact: This results in unreliable campaign attribution, making it difficult to understand which marketing efforts are truly driving results. Consequently, your marketing efforts might become misaligned, with resources potentially being allocated to underperforming channels while effective ones are undervalued.

Survey Participation Not Tracked Across Devices

Challenge: If survey responses from users on different devices aren't tracked and linked correctly, it leads to fragmented data.

Impact: This data fragmentation makes it difficult to analyze a user's complete journey and understand their overall feedback. You lose the ability to connect their responses across different touchpoints, resulting in an incomplete and potentially misleading picture of their experience and opinions.

Survey Logic Errors

Challenge: If the skip patterns or conditional logic within your surveys are set up incorrectly, it will lead to inaccurate survey results.

Impact: These inaccuracies can significantly flaw your data analysis, potentially leading to incorrect conclusions about user opinions and preferences. Decisions based on this flawed data may not be representative of your audience.

Survey Response Tracking Validation

Ensure all responses are accurately tracked and stored for reliable analysis.

UTM and Campaign Attribution Monitoring

Validate UTM parameters to ensure proper campaign attribution and consistent data.

Cross-device Tracking Accuracy

Track survey responses consistently across different devices and platforms.

Instant Alerts for Survey Logic Issues

Receive real-time alerts if there are any errors in your survey logic or triggers.

HOW TRACKINGPLAN HELPS

How Trackingplan solves your problems with Qualaroo

Trackingplan ensures your Qualaroo surveys and feedback collection work accurately, with real-time validation and monitoring to catch errors before they affect your data.

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Support

Frequently asked questions about Qualaroo

Why aren’t my Qualaroo survey responses being tracked correctly?

Survey response tracking issues often stem from misconfigured survey triggers or tracking tags. Trackingplan automatically detects these problems and alerts you, helping you ensure that all survey responses are captured for accurate feedback analysis.

Can Trackingplan fix UTM parameter issues related to Qualaroo surveys?

Yes, Trackingplan ensures your UTM tags are correctly applied to survey responses, allowing you to track campaign attribution accurately and understand the source of your survey respondents.

Can Trackingplan help with cross-device tracking challenges in Qualaroo?

Trackingplan ensures consistent tracking of survey interactions across different devices, eliminating fragmented data and providing a unified view of user feedback.

Still have questions?

Can’t find the answer you’re looking for? Chat to our support team.

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Happy tracking, happy clients

Because life’s too short for tedious data work

Pablo Urueña

Digital Analytics Manager

Trackingplan is the eye that sees everything, delivering value even in areas outside our responsibilities."

Bert Reila

Digital Analytics Manager

"Using Trackingplan for our team translates to saving significant resources—both time and money."

Álvaro Salmerón

Digital Analytics Consultant

“Before Trackingplan, we spent around five to six hours per project every month just debugging."

Our results in numbers

Achieve more by getting rid of manual processes and validations

From weeks to hours

Reduction of measurement error resolution time

90%

Hours saved per month per FTE

30h

Reduction in data errors in reports

80%

Improvement in campaign performance

15%

Efficiency increase in marketing automation

25%

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Your implementations 100% audited around the clock with real-time, real user data

Real-time alerts to stay in the loop about any errors or changes in your analytics, pixels, and campaign tagging

See everything. Miss nothing. Let automation flag issues before they cost you.

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