Avoid errors and improve data quality in Salesforce Customer 360

Why aren’t my customer interactions being tracked in Salesforce Customer 360?

If Salesforce Customer 360 isn’t receiving all customer interaction data, the issue is likely due to event tracking misconfigurations or data not syncing properly between systems. Trackingplan identifies and fixes these issues, ensuring all customer events are captured and pushed into Salesforce accurately for a complete 360-degree view.

How do I fix incorrect event mappings in Salesforce Customer 360?

Incorrect event mappings can lead to flawed reports, failed workflows, or broken customer journeys. Trackingplan automatically validates your event mappings and schemas, alerting you when events are incorrectly named, missing required parameters, or not aligned with your destination platform specs.

Why aren’t my sales conversions being tracked in Salesforce Customer 360?

Missing sales conversions are typically caused by broken conversion events, misconfigured purchase tags, or incomplete funnel tracking.
Trackingplan identifies where tracking fails in your conversion funnel—so you can recover lost data and measure true sales performance.