Avoid errors and improve data quality in DynamicYield

Experience Management

Dynamic Yield is a powerful personalization platform that enables businesses to deliver tailored experiences across web, mobile, email, kiosks, and call centers. However, the effectiveness of Dynamic Yield heavily relies on accurate implementation and data tracking. Inconsistent data layers, or integration issues can lead to data discrepancies, affecting personalization efforts and overall user experience. Trackingplan addresses these challenges by automatically monitoring and validating your Dynamic Yield setup, ensuring data integrity without requiring direct access to your Dynamic Yield account or other analytics destinations.

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COMMON PROBLEMS

Most common mistakes when using DynamicYield

Incorrect Script Implementation

Challenge: Improper installation of Dynamic Yield scripts on your website.

Impact: Leads to missing or incomplete data collection, affecting personalization and analytics.

Data Discrepancies Between Platforms

Challenge: Inconsistencies between Dynamic Yield data and other analytics platforms.

Impact: Results in confusion and misinformed decision-making due to conflicting data.

Misconfigured Campaign Targeting

Challenge: Incorrect setup of campaign targeting rules.

Impact: Causes campaigns to display to unintended audiences or not at all.

Improper Event Tracking Syntax

Challenge: Using incorrect syntax for event tracking, especially when integrating with analytics platforms like Google Analytics.

Impact: Leads to events not being recorded properly, affecting data accuracy.

Neglecting Performance Optimization

Challenge: Not following best practices for site performance when using Dynamic Yield.

Impact: Can slow down website performance, negatively impacting user experience.

Automated Script Validation

Continuously checks the correct installation and functioning of Dynamic Yield scripts across your website.

Data Consistency Monitoring

Compares data between Dynamic Yield and other analytics platforms to identify discrepancies and ensure consistency.

Campaign Configuration Checks

Validates campaign targeting rules to ensure they are set up correctly and reaching the intended audience.

Event Tracking Verification

Monitors event tracking syntax and implementation to ensure accurate data collection across platforms.

HOW TRACKINGPLAN HELPS

How Trackingplan solves your problems with DynamicYield

Trackingplan ensures your Dynamic Yield implementation is accurate and reliable, enhancing your personalization efforts.

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Support

Frequently asked questions about DynamicYield

Why is there a discrepancy between Dynamic Yield data and my analytics platform?

Discrepancies can arise from implementation errors in either Dynamic Yield or your analytics platform, such as mismatched event tracking or delayed data syncing. Trackingplan monitors both systems to identify and help you resolve these inconsistencies.

How can I ensure my campaigns are targeting the right audience?

Trackingplan validates your Dynamic Yield campaign targeting rules and audience definitions to ensure they are set up correctly, so your campaigns reach the intended users effectively.

What causes Dynamic Yield events not to appear in Google Analytics?

Incorrect syntax or errors in event measurement code can prevent data from being sent to Google Analytics. Trackingplan monitors your event tracking to ensure proper implementation and alert you to issues.

Still have questions?

Can’t find the answer you’re looking for? Chat to our support team.

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Happy tracking, happy clients

Because life’s too short for tedious data work

Pablo Urueña

Digital Analytics Manager

Trackingplan is the eye that sees everything, delivering value even in areas outside our responsibilities."

Bert Reila

Digital Analytics Manager

"Using Trackingplan for our team translates to saving significant resources—both time and money."

Álvaro Salmerón

Digital Analytics Consultant

“Before Trackingplan, we spent around five to six hours per project every month just debugging."

Our results in numbers

Achieve more by getting rid of manual processes and validations

From weeks to hours

Reduction of measurement error resolution time

90%

Hours saved per month per FTE

30h

Reduction in data errors in reports

80%

Improvement in campaign performance

15%

Efficiency increase in marketing automation

25%

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Deliver trusted insights without wasting time on manual audits

Your implementations 100% audited around the clock with real-time, real user data

Real-time alerts to stay in the loop about any errors or changes in your analytics, pixels, and campaign tagging

See everything. Miss nothing. Let automation flag issues before they cost you.

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