Challenge: Affiliate links may not track correctly due to broken or missing tags.
Impact: Leads to inaccurate conversion tracking and missed sales attribution.
Challenge: Incorrectly configured commission tags or parameters can distort commission reports.
Impact: Results in inaccurate commission payouts and reporting discrepancies.
Challenge: Tracking pixels or events may not fire correctly.
Impact: Missed conversions make it hard to assess campaign performance and optimize.
Challenge: Differences in reported conversions between Tradedoubler and other tracking systems.
Impact: Creates data fragmentation and makes performance evaluation challenging.
Challenge: Affiliate tracking tags can become outdated, resulting in inaccurate tracking.
Impact: Leads to tracking failures and inaccurate reports.
Automatically validate all affiliate links and track clicks to ensure accurate sales attribution.
Ensure commission tags are configured correctly, allowing for accurate tracking and payout calculation.
Automatically detect if conversion events or tracking pixels are firing correctly.
Sync data between Tradedoubler and other platforms to ensure all conversion events and sales are accurately reflected across systems.
Trackingplan audits your TradeDoubler pixel and event implementation for correct firing, valid parameters, and compliance with your campaign goals. It sends alerts for missing or incorrect tags to prevent lost conversions and improve campaign measurement.
Inconsistent conversions often result from tag firing issues, delayed events, or incorrect parameter mapping. Trackingplan’s continuous monitoring and detailed diagnostics help you troubleshoot and fix these issues efficiently.
Because life’s too short for tedious data work
Achieve more by getting rid of manual processes and validations
Reduction of measurement error resolution time
Hours saved per month per FTE
Reduction in data errors in reports
Improvement in campaign performance
Efficiency increase in marketing automation
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