Avoid errors and improve data quality in Chartbeat

How can I fix attribution issues for content engagement?

Attribution issues often arise when key parameters—such as content ID, referrer, or campaign source—are missing or inconsistent. Trackingplan validates the full structure of your engagement events to ensure each interaction is correctly attributed to the right story, channel, or campaign, even when visitors arrive via multiple sources.

How do I track real-time data accurately with Chartbeat?

Real-time analytics depend on complete, clean event data being captured and sent in real time. Trackingplan monitors your real-time events like scroll depth, active time, or recirculation to make sure they’re properly configured and not silently failing—so what you see in Chartbeat matches the reality of user behavior on your site.

Why are my Chartbeat event tracking configurations not firing correctly?

When certain Chartbeat events don’t fire, it’s often due to broken tag configurations, race conditions, or missing triggers on dynamic content. Trackingplan catches these issues by auditing your setup and alerting you when engagement events like article_engaged, video_started, or share_clicked are missing or formatted incorrectly.