Avoid errors and improve data quality in ChannelAdvisor

Why are some product listings missing or showing outdated information on marketplaces?

This usually means the product feed ChannelAdvisor receives is incomplete or out of sync with your site. If updates like price changes, stock levels, or descriptions aren’t captured correctly, they won’t reflect across marketplaces. Trackingplan supervises the data that powers these listings—validating events like product_viewed, product_updated, or inventory_changed—and alerts you when fields are missing, inconsistent, or not matching your expected format. This ensures ChannelAdvisor always receives clean, current product data to sync accurately.

How do I fix mismatches in pricing or availability between my site and ChannelAdvisor?

Pricing discrepancies often happen when the tracking setup doesn’t consistently report product values or inventory across your systems. With Trackingplan, you can define the expected structure of price and stock events (like including currency, price, availability, and SKU) and get notified when those values change unexpectedly or don’t match your specs. This helps you detect if, for example, one channel is updating before another, or if the values being sent are in the wrong format or currency.

Why aren’t some orders appearing correctly in ChannelAdvisor reports?

If orders aren’t being recorded accurately, the issue might be with the purchase event tracking. ChannelAdvisor relies on structured and complete data to attribute and match orders across channels. Trackingplan audits your purchase events to make sure key attributes like order_id, product_ids, revenue, and shipping_info are all present and valid. If any part of the payload is missing or malformed, you’ll get an alert so you can correct it quickly—before it causes reporting gaps or sync failures.

How can I improve the reliability of my marketplace integrations with ChannelAdvisor?

Clean, consistent tracking is essential for effective marketplace management. Trackingplan ensures that all data points—like product metadata, pricing, availability, and order details—are being sent exactly as ChannelAdvisor expects them. By monitoring spec mismatches and unexpected changes across your product and order funnels, Trackingplan helps you keep every channel updated in real time, reducing sync errors and missed sales opportunities.