Challenge: Failing to track abandoned carts or incomplete checkout actions.
Impact: Leads to missing conversion data.
Challenge: Not tracking clicks on product images or reviews.
Impact: Results in incomplete product performance data.
Challenge: Misconfigurations or inconsistent UTM tagging.
Impact: Causes fragmented data, making campaign performance hard to measure.
Challenge: Not accurately linking sessions across devices.
Impact: Leads to fragmented customer journey data.
Challenge: Differences between Flipkart and CRM tool data.
Impact: Lead to inconsistencies in performance and customer insights.
Tracks every step of the checkout process to provide a complete view of customer behavior.
Ensures that interactions with products, reviews, and other key actions are consistently tracked.
Monitors UTM tags across all campaigns to ensure consistency and prevent data fragmentation.
Tracks user behavior across devices, ensuring seamless customer journey mapping.
Missing or incorrectly implemented transaction tracking code can cause gaps in your e-commerce data. Trackingplan verifies your Flipkart setup to ensure all transaction details, such as value and product IDs, are captured accurately.
Misconfigured UTMs can distort campaign attribution. Trackingplan automatically checks and validates your UTM parameters to ensure they are correctly implemented, leading to accurate performance data.
If key actions, like product views or add-to-cart events, are not tracked, it can skew user behavior data. Trackingplan identifies and alerts you when important user actions go untracked.
Because life’s too short for tedious data work
Achieve more by getting rid of manual processes and validations
Reduction of measurement error resolution time
Hours saved per month per FTE
Reduction in data errors in reports
Improvement in campaign performance
Efficiency increase in marketing automation





