
Challenge: If your tracking scripts aren't set up correctly, it can result in missed page view counts or lost event data.
Impact: This can lead to an incomplete and inaccurate understanding of user behavior on your website or within your application. Missing page views will skew your traffic metrics, while lost events will prevent you from tracking important user interactions.
Challenge: If user consent isn't managed properly, it can inadvertently block the collection of legitimate data, even when consent has been given.
Impact: This can lead to gaps in your analytics, providing an incomplete picture of user behavior and potentially underreporting key metrics. It can also hinder your ability to personalize experiences or target users effectively, even those who have explicitly opted in to data collection.
Challenge: If the events and parameters you're tracking don't consistently align with your defined data schemas, it can create problems with data quality and analysis.
Impact: These inconsistencies can lead to difficulties in querying, filtering, and interpreting your data. It becomes harder to perform reliable analysis, build consistent reports, and gain accurate insights into user behavior because the data isn't structured in a predictable way.
Challenge: When your data sources are disjointed and not integrated, it can create blind spots in your analysis, preventing a holistic understanding of user behavior.
Impact: These silos make it difficult to connect different pieces of the user journey and gain a comprehensive view of their interactions across various touchpoints. This lack of a unified perspective can lead to incomplete insights
Challenge: If you don't have automated quality assurance checks in place, issues with your tracking and data collection can persist without being noticed.
Impact: This lack of continuous monitoring means that errors, inconsistencies, or breaks in your data pipelines might not be identified and resolved promptly. As a result, you could be making decisions based on flawed or incomplete information for an extended period, hindering your ability to optimize effectively and understand your performance accurately.
Verifies event formats match your data model.
Ensures tracking respects user consent configurations.
Checks Piano data consistency across your stack.
Surfaces tracking failures before they affect reporting.
Trackingplan performs comprehensive validation of your Piano Analytics events by checking that each event is correctly implemented according to your defined schema and meets the platform’s specific data requirements. This detailed verification helps maintain data consistency and reliability, preventing schema mismatches or incorrect parameter usage that could compromise your analytics insights.
Yes, Trackingplan actively enforces consent management rules by verifying that Piano Analytics only collects data after the user has granted the necessary privacy permissions. This ensures compliance with GDPR, CCPA, and other regulations, preventing unauthorized data collection and helping you build trust with your users while avoiding potential legal penalties.
Absolutely. Trackingplan continuously monitors the flow of data from Piano Analytics in real time and sends immediate alerts if it detects any interruptions, missing events, or anomalies in your tracking setup. This proactive notification system enables you to quickly identify and resolve issues, minimizing data loss and maintaining the integrity of your analytics.
Because life’s too short for tedious data work
Achieve more by getting rid of manual processes and validations
Reduction of measurement error resolution time
Hours saved per month per FTE
Reduction in data errors in reports
Improvement in campaign performance
Efficiency increase in marketing automation





